Senior Technical Marketing Engineer - Online Products
Company: The MathWorks, Inc.
Location: Natick, MA
Posted on: September 23, 2019
Job Description:
Working under the direction of the Product Marketing Manager,
will be responsible for contributing to the marketing and sales of MathWorks MATLAB Online products; designing and
developing sophisticated software product models and simulations to demonstrate MathWorks MATLAB Online product
capabilities on cloud and mobile platforms; applying an expertise in MATLAB coding and software development
in an SaaS and cloud environment; developing technical engineering demonstrations of MathWorks modeling,
simulation and analysis software to support the companys industry marketing activities; building data analytics
integration models and analytics systems to perform customer experience analysis and analyze usage data to support
data-driven decisions; gathering customer software requirements to inform development and customization of the
online and mobile MATLAB product experience; developing product system requirements to support marketing and
sales materials including web pages, videos, and user engineering stories; driving the Go-to-Market strategy for
MATLAB Online; serving as the internal engineering champion to advocate for the unique engineering specifications
and requirements of an online and mobile product experience; measuring adoption and developing plans to increase
usage and growth; demonstrating additional engineering functionality that may be exploited by a customers
unique engineering environment; planning focused competitive analysis and developing positioning and response;
and working with other product teams to bring their products online. Requires frequent travel and on short
notice. Education and Experience: Masters degree or higher (or foreign education equivalent) in
Engineering, Computer Science, or Business Administration and three (3) years of experience in job offered
or three (3) years of experience developing marketing strategies and materials for simulation and modeling
software. Special Requirements: Demonstrated expertise programming in MATLAB and developing
software application marketing strategy in an SaaS and cloud environment. Demonstrated expertise performing data analytics and modeling of
software product usage, user activity, and user experience to support new features and functionalities for
product enhancement; building data integration models and analytics systems to perform customer service or
experience analysis; and analyzing usage data to support data-driven decision making. Demonstrated expertise in technical product management,
including marketing research and market analysis to inform conversations with development, technical support and
sales stakeholders for the development of a product roadmap. Demonstrated expertise developing technical marketing or
customer support demonstrations of modeling, simulation and analysis software; creating product demonstration
materials and program specifications; and conducting Voice of the Customer/Client sessions, mapping
troubleshooting workflows, and developing technical reference or instructional guides. [Expertise may be gained during Graduate program.] For the position listed above, interested candidates may search
by job code 21831 for specific job details and requirements and apply online on the Careers Page at
http://www.mathworks.com/company/jobs
Keywords: The MathWorks, Inc., Manchester , Senior Technical Marketing Engineer - Online Products, Engineering , Natick, MA, New Hampshire